The best UK betting sites for sports bettors

January 18th, 2026

The UK’s first mobile-only betting app has carved a genuine niche. Ladbrokes continues to set an example as one of the best UK betting apps and is one of the leaders in sports betting in the UK. Their app is available on both iOS and Android devices, with a rating of 4/5 on the Google Play Store and 4.5/5 on the App Store.

This is a bet made by Kwiff on your behalf, totally at random based on their in-house algorithm. While you won’t have a say on the market your free bet is placed on, you will be far more likely to win through an AI-generated wager. Relying, marketing-wise, on the talkSPORT media name, the betting arm is also based on real expertise.

Trustly Betting Sites (January

If you want to use PayPal, for example, then you need to sign up with a site that accepts PayPal payments. Our reviewers look at all the options that are available, and also provide information on how long it takes for withdrawal requests to be processed. To get the betting ball rolling, here are four of the best new betting sites that have appeared on the betting scene over the last couple of years. Your free bet must be used in its entirety within 30 days of signing up and cannot be used on system bets such as Canadian, Trixie, and Yankee bets.

  • You must claim your free fixed odds bets within 28 days of opening an account.
  • Tip number one is to consider the main features you want from sports betting sites.
  • We like to see a generous sign-up bonus being offered to those who choose to open a new account, and also regular deals being made available to loyal bettors who stick around.
  • These elements are used across the bonus battle rounds to calculate the total quality and value of the offer to UK punters.
  • They offer live coverage of multiple sports including football, UK and Irish horse racing and darts.
  • To unlock these free bets, or bonus bets, you will almost always need to make a qualifying real money bet.

Benfica, Porto, and Sporting CP are often called the “Big Three” in Portugal. Benfica holds the record for the most championships, and only two other teams have beaten these three to the top position in the league’s entire history. The Premiership as we know it today was established in 2004, but before popular betting sites that, the league went by a number of other names, including the Football League First Division and the Football League Second Division. The stadiums of Championship teams are consistently packed with fans every week. Since the stakes are so high, so is the competition among the teams, coaches, and players.

Which UK bookmakers offer best odds guaranteed?

Qualifying bet is the first racing pool or sports bet added to the bet-slip. William Hill delivers good odds across a range of sports and all the regular offers and promotions you would expect from a leading UK bookmaker. This consistency is a big reason why it claims second place in our overall Top 10 betting sites list.

In addition, there is a weekly free £5 acca bet up for grabs for those who opt in and place four or more acca bets, wagering a minimum of £5 on each. LiveScore Bet is an excellent choice for accumulator bettors, and the LiveScore Bet sign up offer provides £30 in free bets. As one of the best bet builder sites, Kwiff offers bet builder insurance on all football wagers, with a free bet refund up to £10 if one leg lets a punter down. Virgin has found its niche and now stands out as one of the top bookmakers for free bet offers, with an accessible, beginner-friendly app on offer. Bet365 offers the best cash-out terms in this market and also supports partial-cash out, which is really useful when a big accumulator is starting to rack up some wins. With full tennis coverage and live streaming there is no better place to watch tennis, let alone bet on it, than bet365, especially when you add into the mix its Acca Bonus and Retirement Guarantee.

You can secure £30 worth of free bets when you register and bet £10, with customers needing to stake £10 or more at evens (2.0). It is also one of the best football betting sites and has the Early Payout promotion. QuinnBet is another one of those bookmakers who are well known in Ireland and are now branching out into sports wagering in the UK with the launch of their own UK betting site. The operator is well known for a reason, an easy to use website combined with great sports new customer betting offers and top odds on a wide range of different markets.

When you come to choose the best betting site for you, it makes sense to consider all the areas that we’ve just discussed. For the best possible experience, make sure that you only bet with a site that is properly licensed and regulated and has a reputation for being trustworthy. You’ll also want the site to be accessible and easy to use. In addition, don’t be afraid of digging into their terms and conditions to see how player-friendly they are. The gambling industry is a close-knit community, and word quickly gets around about any sites that let down the team in some way. For that reason, we also look at what kind of reputation a betting site has among its peers.

For you to enjoy any of the betting sites we have listed in our top 10 rankings, you should always gamble responsibly. It goes without saying that all gambling sites should take this seriously. For the majority of us, betting is a form of entertainment and should stay that way. If you need professional assistance, you could consider contacting gambling help services such as Gamcare and Gamstop. This is a type of bet or offer that essentially is a backup bet when placing a wager at a betting site. In essence, you wager your initial bet of a certain amount at certain odds, and if it loses you get your money back in terms of a free bet.

As someone who’s tested numerous betting platforms, I’ve found Coral to be a reliable go-to, particularly when it comes to horse racing. For serious bettors, the sports section is where Coral truly shines, but those seeking a well-rounded gaming experience might find the casino section a bit lacking in comparison to other platforms. The best UK betting apps are Bet365, BOYLE Sports, Betfred, Grosvenor, Ladbrokes, Coral, Betano, SBK, Copybet, William Hill, and Easybet. The following betting site rankings help you obtain the best overall experience with market coverage as a priority. Esports betting markets are also being added all the time, showcasing the alternate directions in which online sports betting is heading. The best bookmakers stand out not just by offering competitive odds but by providing punters with advanced tools and developments that improve the betting experience.